General Membership Meeting: Successful Product Launches
Name:
General Membership Meeting: Successful Product Launches
Date:
March 26, 2014
Time:
3:30 PM - 5:00 PM CDT
Website:
http://www.swmetrochamber.com
Registration:
Sorry, public registration for this event has been closed.
Event Description:
For this month only, we are moving our General Membership Meeting to late afternoon... join us for a great educational event that leads into Business After Hours!
Is your launch looking like it might be a Ba-Bup-Plurt, a Metooooze or a Kra-ahm-flop? Hope not. Those product trajectories wouldn’t be yielding the market momentum you set out to achieve. That’s understandable. As business endeavors go, product launches are as complex, pressure-packed and challenging as it gets.
As the percentage of company profit and revenue attributed to new product success skyrockets — success rates for new products remain staggeringly, surprisingly low. Launch agency, Introworks, is on a mission to do something about that. Join us Wednesday, March 26th as Mike McMillan and Bob Freytag of Introworks share insights, observations and fundamental launch tenets gleaned from the company’s 20-year track record of success in B2B product introduction. Perhaps you can avoid Kra-ahm-flopping in the process.
Business After Hours will start immediately following the Membership Meeting... stick around for some great networking and connecting!
Registration Deadline: Monday March 24th at noon.
Is your launch looking like it might be a Ba-Bup-Plurt, a Metooooze or a Kra-ahm-flop? Hope not. Those product trajectories wouldn’t be yielding the market momentum you set out to achieve. That’s understandable. As business endeavors go, product launches are as complex, pressure-packed and challenging as it gets.
As the percentage of company profit and revenue attributed to new product success skyrockets — success rates for new products remain staggeringly, surprisingly low. Launch agency, Introworks, is on a mission to do something about that. Join us Wednesday, March 26th as Mike McMillan and Bob Freytag of Introworks share insights, observations and fundamental launch tenets gleaned from the company’s 20-year track record of success in B2B product introduction. Perhaps you can avoid Kra-ahm-flopping in the process.
Business After Hours will start immediately following the Membership Meeting... stick around for some great networking and connecting!
Registration Deadline: Monday March 24th at noon.
